Tweet There is nothing more frustrating to a health business owner trying to market their practice than the outdated rules and regulations of our governing bodies and associations. In Australia we have major limitations to the use of testimonials, incentives,…
Contractor V’s Employee – Are You at Risk?
Tweet At last Friday’s Melbourne “Mastermind” event – a key area of discussion centred around the complex area of “Employee V’s Contractor” as a model on how to engage and remunerate your workforce in health care. Before I give you…
What a Cop Out
Tweet If there is one thing that upsets me about many health business owners it is how they hide behind their so called “professional association regulations” when it comes to advertising and marketing. I hear all the time statements such…