In December I spoke about the “6 Words of Death” health professionals often use as Christmas approached.
In case you missed the message – those words are:
“Call Me in the New Year”
However, there is one other phrase health professionals use which can also have a massive impact on your business.
It is when a therapist says to a patient:
“See How You Go”.
These 4 words are usually said when a therapist is wrapping up a course of treatment and the patient is being semi discharged from care.
However – there is a massive issue here.
In many cases the client is not 100% pain or injury free – however the therapist is choosing to semi discharge the patient and see what happens to the clients problem over time.
Not a great discharge plan – I am sure you agree.
One of my private clients felt so strongly about this she did an in-service with her full therapy team to discuss the use of the words “See How You Go” in her practice.
In her in-service she presented a description of what she believes the therapist is actually saying when they use the words ” See How You Go” to a client.
She believes the real message the therapist is delivering to a client when they say – “See How You Go” is one of the following:
- I really don’t want to see you anymore so I hope you will go away.
- I really don’t know what to do with you so I hope you will go away.
- I can’t get you better so I hope you will go away.
- I really don’t care about you so I hope you will go away.
The training session provided my clients team with a real “light bulb moment” because she believes the use of these words is actually a reflection on the therapists themselves.
Now I understand we are never going to be able to get every client back to 100% function and live a pain free life – HOWEVER – for goodness sake – don’t semi discharge them with a lame ” see how you go” and hope time heals them.
You need to be more direct in your plan.
So a better script would be somethng like:
“Ok Mrs Jones – I need you to spend the next 2 weeks completing the exercise and stretching plan I gave you – then in our next session on (insert exact date) I will do a full re-assessment to see where we are at – and decide exactly what we do next“
At least in this script – you have not written off the client – and can advise them on the next course of action if they have not had considerable improvement in their condition over the 2 week period.
I suggest you get all of your therapy team to read this email and be aware of the use of the words “See How You Go” in your practice.
I hope this helps you in your health business.
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