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Why Patients Cancel and What to Do About It
Many allied health business owners are feeling the impact of high cancellation rates. Patient illness, positive Covid test results, and the flu, are all contributing to patients cancelling and re-scheduling appointments. As I say to our Practiceology™ VIP clients – whilst…
Why You Need to Encourage Some of Your Team to “Give it Away”
In a recent post I spoke about the how a family member in hospital at the mement has been subjected to hospital staff speaking negatively about their employer and the damage this negativity is doing to the brand of the…
How to Brand Your Practice for Recruitment and Client Attraction
Coming from a direct response marketing background, I have always been a bit sceptical about “Branding” and felt branding was more important for larger multi-national companies than for smaller bricks and mortar businesses. However, as social media, video, and imaging…
Are You Being Rewarded as a Health Business Owner?
I hear it over and over again when speaking to allied health business owners: “I just wish everything did not depend on me“ Meaning, these owners are so busy treating patients, solving staff issues, managing referrers etc – there is…
Do You Know 8 Reasons Why Patients Should Choose Your Health Practice?
In all of my health business marketing seminars, I talk about the importance of standing out from your competition and understanding your USP (Unique Selling Proposition). Essentially answering the question – “Why Should I Buy from You?”. In the Practiceology™…
7 Minute Practiceology™ Podcast – How to Build Practice Wealth and Time Freedom with Peter Wishnie
I am pleased to publish the next episode of the Practiceology “7 Questions in 7 Minutes” Podcast , “How to Build Practice Wealth and Time Freedom” with Peter Wishnie. In this episode of the Podcast, leading USA Podiatrist and author of…
One Health Business Recruiting Method Even I Would Never Use
In last weeks “Clarity What to Do in 2022” seminar I outlined and described 41 different methods our Practiceology™ clients are using to ensure their clinics are full of great professionals. If you missed the session you can order instant…